
I am a firm believer that Facebook will not be as big as it is today in a few years. I’ve said it before in at least two posts (found below) and the past few days the first signs are surfacing.
Inside Facebook reports a very diffuse image of Facebook’s growth/performance. The graph in this post shows the various measurements by the main sources of statistics.
Facebook has made a statement on these numbers:
From time to time, we see stories about Facebook losing users in some regions. Some of these reports use data extracted from our advertising tool, which provides broad estimates on the reach of Facebook ads and isn’t designed to be a source for tracking the overall growth of Facebook. We are very pleased with our growth and with the way people are engaged with Facebook. More than 50 per cent of our active users log on to Facebook in any given day.
I believe the reason for this statement is not that they want to correct a wrong interpretation of statistics but that they want to save their upcoming IPO. I think the expected valuation is way too high and I hope the market will grow to be more skeptical. I do believe Facebook could be a valuable investment, but that should be at a much lower valuation.
My previous two posts detailing why I think Facebook will not be the leading media company it’s clearly aiming to be:
- Facebook so big it will fail (IPO & valuation)
- Another nail in Facebook’s coffin (FB Games & Credits)